Brightcove Drop You? - Time to Move On
Brightcove has announced it will stop offering its Brightcove network service to publishers for free as of December 18 2008 and will revert to its original business model where users pay to use its services. The service had more than 40,000 publishers producing quality work for Brightcove which no doubt played a significant role to get the company where it is today.
It’s time to move on and look at alternatives.
Here are a few:
Joost
What’s Joost? It’s free TV, with the choice to watch alone or with friends. Joost is packed with internet tools such as instant messaging and channel chat, allowing people to really share the TV experience. It’s a completely secure platform for content owners that respects their rights, while protecting and enhancing their brands. And it’s an incredibly flexible way for advertisers to reach a truly global audience, in ways that really work. Joost isn’t just video on the internet – it’s the next generation of television for viewers, content owners and advertisers everywhere
Videoegg
VideoEgg is a new kind of rich media advertising network that guarantees brand engagement. Our network consists over 80 million uniques across hundreds of the leading video, social networking, and gaming sites, as well as social and mobile applications. We provide outstanding consumer reach and engagement for advertisers.
Ooyala
The Mountain View, Calif. company, founded by ex-Google employees has claimed to have created a “new interaction and monetization platform for online and offline video,” and that it raised a large round of funding from the “typical folks in the valley and the not-so-typical guys in Hollywood.
Ooyala’s main product is an HD-capable video distribution and ad-delivery platform. The system, which is still awaiting patent-approved status, won Ooyala an Amazon-sponsored start-up competition earlier this month. They will receive a $50,000 in cash and $50,000 worth of Amazon Web Service credits.
The Ooyala system promises to offer targeted advertising, branding and buffering, which allows viewers to skip to any point in the video
PermissionTV
PermissionTV provides a flexible online video platform for brand marketers and advertisers, media companies and publishers, as well as their agencies, content producers and technology providers.
This platform helps organizations leverage the power of online video to achieve their marketing objectives through the creation and management of customizable experiences. PermissionTV’s online video tools help customers such as Activision, Adobe, Boston Symphony Orchestra, Harvard Business Publishing and Intercontinental Hotels capture new audiences, enhance relationships, maximize customer value and generate revenue
Delve Networks
Delve Networks helps users discover what’s inside an audio or video program before playing the clip. With their HeatMap interface they can guide users to the content topics they wish to see or hear with the goal to make multi-media search as easy and intuitive as general web search.
KEWEGO
Founded in 2003 by Michel Meyer and Olivier heckmann, Kewego offers high technological solutions that allow all organisations to design, broadcast, pilot and monetize video programmes and chanels on the web. These professional solutions are based on a unique and robust platform. Kewego is acclaimed as a recognised expert by companies in all business sectors: media, industry, services, distribution, insurance, etc.
Magnify.net
Magnify.net is a social video site that lets website publishers create video channels for their sites that are stockpiled with videos from popular video-hosting sites like Revver, Youtube and Kyte. Users can upload video to their channels using video URLs or by searching for video from the Magnify.net site. Videos are searchable by text, tags or reviews. The approach is different than most video sites that depend on users to upload their own content. The site uses Amazon’s S3 storage service to deliver the scale needed for their customer base.
Marcellus
Marcellus is a SaaS platform for publishing and delivering white-label video on the Internet.
Built on top the Amazon Web Services cloud, Marcellus empowers content owners to:
- inexpensively publish videos on to their web sites, blogs, wikis, etc.
- store and serve any number of simultaneous video streams, without worrying about infrastructure overheads
- centrally manage their content, no matter how often it has been re-distributed across the social web.
VideoBloom
We provide easy-to-use, affordable (and even free), self-service and full-service solutions for uploading, managing and distributing your videos. We also offer a wide range of standard and custom video players and monetization tools. Our clients include social networks like Fropper. Bottom line: we help you make money with your videos.
Bits on the Run system
is both cheaper (from €20 a month) and more flexible (any adserver, full api, JW Player). Sign up for free
Motion Box
It’s easy to upload a single video or several at a time, no additional software required. Our web-based uploading tool transfers videos from your computer quickly and easily. Their new, high-quality HD player gives you crystal clear quality and full-screen playback. Even standard definition videos look great on Motionbox!
Maven Internet TV Syndication Services
Designed to maximize reach and media consumption while also protecting the integrity of your brand, our syndication services give you extensive control. Rapidly set up affiliate accounts and give them access to a controlled set of Maven Core Services that you define. For instance, determine which affiliates can access your programming for inclusion in players you provide or their own players and specify geographical regions where content can be viewed.
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thanks for the tip goodbye Brightcove. Nice knowin’ ya
Brightcove SUCKS…what a sucker punch to us producers. Looks like I’m giving my business to someone else thanks 4 this
Well, do not miss to mention stream5 in that context…
About stream5:
stream5 is a young technology enterprise, specialized in the development of intelligent video players for the internet. The technical solutions of stream5 are being used in different Internet TV and Video-on-Demand projects and in the web video-communication.
The product- portfolio includes the easy to implement „READY“- package, the “PREMIUM” solution and the complex “ENTERPRISE” system. The focus of these products lies in the integration and development of modern ad-formats and interactive solutions.
Well-known media companies and brands such as Becks, Deutsches Sportfernsehen (DSF), Autoscout24 or Deloitte & Touche can be found among the stream5 clients.
We have been getting many clients from the Brightcove debacle. While on the one hand its good marketing to grab all the free clients in teh beginning, but when you try to monetize it people get really peed off
I dont blame Brightcove for trying to convert to paying clients
but its kind of forcing existing users to pay up of leave
exortion?
It leaves a bad taste in the mouth for sure
Being realistic here….
EVERY site on the web that hosts videos for free has expenses. Bandwidth is expensive. Programming is expensive. Even “time” costs money. Every business on the planet must make money, or at the very least, break even.
Any startup that is being self funded will eventually run out of money or get tired of throwing money into the pit with no return - and they will either close down or begin charging.
Any startup that is funded by venture capital eventually will have to answer to their investors, who will not let a business continue to operate without making money (or at least without a concrete plan to do so in the near future).
Of course, we all want something for free. But being realistic, there will always be a danger using ANY free uploading service on the web that it will (1) shut down due to lack of revenues or (2) put a plan into motion to monetize the business in one way or another, most likely with a paid subscription or ads running on top of YOUR videos.
Even the big boy, YouTube is struggling to make money.
By uploading to these sites, you assume a certain amount of risk. If that’s not something you’re comfortable with, it’s a smart idea to host your own videos on your own server, where you have 100% control.
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