Tips & Tools

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An In-Depth Look at What Equipment is Needed to Be a TV News Stringer

February 8, 2018 2

Keith asks: I recently moved to Las Vegas from N.Y. & have 3 years experience as a firefighter and 6 months as an ambulance driver. Two coworkers and myself want to dedicate two vehicles to become stringers. Please send us any information as far as getting the vehicles equipped, additional resources or any tips to make this successful.

How to Evoke Emotion and Arouse Responses with Video

January 15, 2018 0

How can you tie your next video to an initiative that will further business? First determine the action you want your prospects to take, then decide what video scenario or concept will produce an emotion to take viewers to conversion.

How to Make a Video for Non-Profits

January 4, 2018 18

Arty asks: we’re a small non profit who is realizing the importance of video to spread our message. How do we get started? What are some tips you can offer?

Get Chosen: How Will You Make Your Unskippable Video?

November 16, 2017 0

Damon asks: How do you fit effective, compelling video within a 5 second timeframe? I can’t imagine editing video into something that short let alone tell a meaningful story. It would drive me nuts. Can you give some examples to get me in the mindset?

This is What Happens When Your Buddies Film Your Video Content

November 13, 2017 0

Kellie Leitch is a prominent government official in Canada who didn’t think about the impact of video. Her political party released a “professionally produced” video that was supposed to humanize their candidate and take a stance on screening immigrants entering Canada.