The DV Show Podcast for November 9, 2009
8 November 2009
One Comment
Running time: 29:55 |
How to ask for permission when using someone’s copyrighted song. Protecting yourself from liability when making a how to video. Remaking public domain movies. The best video production switchers for church productions. Why you should use a video sitemap. And Free software that automatically organizes web video for client review and viewing. |
My clients sue infringers when there is a sound business reason to do so. They do NOT regard infringment law suits as profit centers (I tell them not to do this).
This is the calculus that they employ: if the value of the intellectual property right to be protected exceeds the cost of litigation, then it is worth it to sue. Accordingly, they will sue to protect their copyright or trademark, sue to send a message to other potential or actual infringers, or even sue to send a message to their competitors. Do not, for one minute, think that because you are, essentially, judgement proof, i.e.
“Hey, what could they get from me?”, that you won’t get sued. The last big action I took to final judgment was against a relatively small-time infringer, at least in comparison with my client. We spent hundreds of thousands of dollars to obtain a 3.5 million dollar verdict against him (he was pretty blatant, and we got intentional infringement damages, as well as attorneys fees), knowing from day one that he would never be able to pay it. It was, however, in my client’s _business_ interests to do so.
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